Orchids, The International School

#Radio Campaign

#Radio Campaign

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COMMUNICATION PROJECTS

COMMUNICATION PROJECT

Radio Campaign
School na jane k bahane + savage parent reply

Radio Campaign
School na jaane ke bahane

Tone: Quirky, Funny

Duration: 20sec-30sec

Message: We get you

Target Audience: Parents

7 Languages adaptations: Hindi, English, Marathi, Kannada, Bengali, Telugu, Tamil


Conceptualisation / Radio / Prototype / Social Media

Tone: Quirky, Funny

Duration: 20sec-30sec

Message: We get you

Target Audience: Parents


7 Languages adaptations: Hindi, English, Marathi, Kannada, Bengali, Telugu, Tamil


Conceptualisation / Radio / Prototype / Social Media

Tone: Quirky, Funny

Duration: 20sec-30sec

Message: We get you

Target Audience: Parents


7 Languages adaptations: Hindi, English, Marathi, Kannada, Bengali, Telugu, Tamil


Conceptualisation / Radio / Prototype / Social Media

Industry

Industry

Marketing

Marketing

Client

Client

Orchids,

The International School

Orchids

Service

Service

Radio Campaign

Date

Date

Dec, 2022

Dec, 2022

Humour

Ironical

Sassy

Treatment


Fun elements

 

Smart / Hindi

Seed / Hindi

Tooth / Hindi

End of the world / Hindi

Horoscope / Hindi

Superhero Hindi

This campaign brings humor through savage parenting because Orchids understands parenting is not all roses and brings their sassy side as a radio campaign.

Parents

#we get you

Message


Various scenarios showing parents doing childlike things. Contrast it brings, where in 1 scene parents are asking kids to not do certain thing and, in another scene, they are enjoying doing the same thing.

Various scenarios showing kids being oversmart and parents handling it with sassy response.

School Na Jaane Ke Bahane

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

School Na Jaane Ke Bahane

random shape

Humour

Ironical

Sassy

Treatment


Fun elements

 

Smart / Hindi

Seed / Hindi

Tooth / Hindi

End of the world / Hindi

Horoscope / Hindi

Superhero Hindi

This campaign brings humor through savage parenting because Orchids understands parenting is not all roses and brings their sassy side as a radio campaign.

Parents

#we get you

Message


Various scenarios showing parents doing childlike things. Contrast it brings, where in 1 scene parents are asking kids to not do certain thing and, in another scene, they are enjoying doing the same thing.

Various scenarios showing kids being oversmart and parents handling it with sassy response.

School Na Jaane Ke Bahane

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

School Na Jaane Ke Bahane

random shape

Humour

Ironical

Sassy

Treatment


Fun elements

 

Smart / Hindi

Seed / Hindi

Tooth / Hindi

End of the world / Hindi

Horoscope / Hindi

Superhero Hindi

This campaign brings humor through savage parenting because Orchids understands parenting is not all roses and brings their sassy side as a radio campaign.

Parents

#we get you

Message


Various scenarios showing parents doing childlike things. Contrast it brings, where in 1 scene parents are asking kids to not do certain thing and, in another scene, they are enjoying doing the same thing.

Various scenarios showing kids being oversmart and parents handling it with sassy response.

School Na Jaane Ke Bahane

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

0:00/1:34

School Na Jaane Ke Bahane

random shape

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All rights reserved

LET'S CONNECT

Call us

+91 8800338958

hello@thatdesign.co.in

Mail us

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© 2019 Proto Innovation LLP - That Design Company

All rights reserved

LET'S CONNECT

Call us

+91 8800338958

hello@thatdesign.co.in

Mail us